Recession Marketing – 10 Mistakes. (From Robert Middleton’s Blog)

Great List from Robert Middleton. 10 Mistakes in Recession Marketing.

  1. Not Having a Game Plan
  2. Buying into “Ain’t It Awful”
  3. Not Refining Your Marketing Message
  4. Not Improving Your Marketing Materials
  5. Not Offering Extra Value
  6. Not Offering Programs
  7. Not Improving Your Selling Process
  8. Not Getting Out There
  9. Not Staying Regularly in Touch
  10. Being Passive, Not Proactive

For the full piece with strategies to correct them go here:

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