Luxury v Premium – Seth’s Blog

Relevant to Dentistry at present I think. (Seth is SO good) The original here do sign up. Luxury vs. premium Luxury goods are needlessly expensive. By needlessly, I mean that the price is not related to performance. The price is related to scarcity, brand and storytelling. Luxury goods are organized waste. They say, “I canContinue reading “Luxury v Premium – Seth’s Blog”