The Weekend Read – Duct Tape Marketing by John Jantsch

Of all the subjects in business it seems that marketing attracts the most B***S***. With reference to the old cliche “BS baffles Brains”, there is nothing that experts in a field prefer to help increase their status than the mystification and subsequent confusion of a their topic. This book is a great antidote to theContinue reading “The Weekend Read – Duct Tape Marketing by John Jantsch”

The Monday Morning Quote #222

You see things; and you say “Why?” But I dream things that never were; and I say “Why not?” Originally by George Bernard Shaw but used by John Fitzgerald Kennedy in his address to the Oireachtas Éireann 50 years ago this week. Frequently used as “Some men see things as they are and say, why;Continue reading “The Monday Morning Quote #222”

The Weekend Read – Wilful Blindness by Margaret Hefferman

Wilful Blindness: Why We Ignore the Obvious at Our Peril In her latest book, Heffernan argues that the biggest threats and dangers we face are the ones we don’t see – not because they’re secret or invisible, but because we’re wilfully blind. She examines the phenomenon and traces its imprint in our private and workingContinue reading “The Weekend Read – Wilful Blindness by Margaret Hefferman”

The Weekend Read – Turning Pro by Steven Pressfield & Shawn Coyne

Steven Pressfield’s first non-fiction book was “The War of Art” and is essential reading for anyone with a tendency to procrastinate who needs help them get out of their own way. His most recent “Turning Pro” takes the battle against “Resistance”, as he calls it, to a higher plane. Easy to read, with brief chapters,Continue reading “The Weekend Read – Turning Pro by Steven Pressfield & Shawn Coyne”

Genetics-Based Risk Assessment Brings Personalized Preventive Care To Dentistry

Genetics-Based Risk Assessment Brings Personalized Preventive Care To Dentistry From Medical News Today Interleukin Genetics, Inc. (OTCQB: ILIU) have announced the online publication of the research study “Patient Stratification for Preventive Dental Care” in Journal of Dental Research. The study provides new insights into the prevention of periodontitis (gum disease) and the opportunity for significantContinue reading “Genetics-Based Risk Assessment Brings Personalized Preventive Care To Dentistry”

The Greatest Breakthrough Since Lunchtime #14

Continuing an occasional series of how dentistry will be revolutionised. I don’t / won’t read the Daily Mail, perhaps I should in order to see what tripe is published in the name of current research. No doubt this can be filed with “we’ll all be getting our nutrition from a pill whilst commuting using ourContinue reading “The Greatest Breakthrough Since Lunchtime #14”