The author, Robert Cialdini, has pulled off a difficult trick. This is a serious academic book that is tremendously easy to read and very entertianing. He sets out the basic principles of persuasive techniques using anecdotes and experiments. You will really enjoy this book and, if I am right and how to persuade people becomes anContinue reading “The Weekend Read: 6. Influence – The Psychology of Persuasion”
Author Archives: Alun Rees
Riding Dead Horses
This came from John Niland’s newsletter and he attributes it to Iain Robertson (who I don’t know). The tribal wisdom of the North Dakota Indians, passed down from generation to generation, says that when you discover you are riding a dead horse the best strategy is to dismount. However, customers often attempt a whole range of far moreContinue reading “Riding Dead Horses”
Rick Wright
In the summer of 1972 I had just finished a term and a half at Tadcaster Grammar School in West Yorkshire and was working in the warehouse at the Bass Charrington Tower brewery in the town of Tadcaster itself. I knew that my hopes of getting sufficient A-level grades to get to university were prettyContinue reading “Rick Wright”
The Monday Morning Quote #7
“Don’t do it unless it’s fun. Make it fun. (Always possible, for me.) Make it fun for others. (Which makes it fun / more fun for you.)” Tom Peters
The Weekend Read: 5. Blackie
Steve Black www.steveblack.co.uk the bearded Geordie who has used his innovative skills to train, coach & prepare successful teams from all backgrounds is described, amongst other things, as a motivator, coach, psychologist, priest, councillor, psychiatrist, comedian, strategist, facilitator, and friend. His background has encompassed organising nightclub security, a spell as a professional boxer and a degree inContinue reading “The Weekend Read: 5. Blackie”
Free Financial Planning Guides
Ray Prince & Graeme Urwin are Financial Planners at Rutherford Wilkinson based in Newcastle. I have mentioned these guys before and have no financial involvement with them. They have recently made a lot of their guides available to download. In the near future all knowledge will be available on the web, what will differentiate peopleContinue reading “Free Financial Planning Guides”
Top 7 Tips for designing your website.
I acknowledge that this came from Chris Barrow during his time working with Breathe Business. I apply the old Round Table motto of “Adopt, Adapt, Improve” to lots of things in my life; another way of saying that is “Don’t attempt to reinvent the wheel but it’s OK to try and give it better tyres.”Continue reading “Top 7 Tips for designing your website.”
The Monday Morning Quote #6
“Character is doing the right thing when nobody is looking. There are too many people who think that the only thing that’s right is to get by, and the only thing that’s wrong is to get caught.” J.C.Watts
The Weekend Read: 4. Creative Visualisation
My book of the week is a real wacky bo****ks, tree hugging affair, it was probably the first ‘self-improvement’ book that I bought and probably one of the very best. It came from a little alternative (or so I thought) bookshop in London whilst I was studying the Cranio-Sacral Complex at the British School ofContinue reading “The Weekend Read: 4. Creative Visualisation”
The Soul Biographies
Nic Askew the film maker has just launched the Soul Biographies a series of short films which carry on the spirit that he created with monday9am. This is the first film it’s called: Portrait of a Human Being
The Incisal Edge 