Marketing and the wisdom of Seth Godin

Marketing Driven Vs Market Driven “When you’re marketing-driven, you’re focused on the latest Facebook data hacks, the design of your new logo, and your Canadian pricing model. On the other hand, when you’re market-driven, you think a lot about the hopes and dreams of your customers and their friends. You listen to their frustrations andContinue reading “Marketing and the wisdom of Seth Godin”

The Solution to Depression is Action

“Patagonia’s Yvon Chouinard set the standard for how a business can mitigate the ravages of capitalism on earth’s environment. At 81 years old, he’s just getting started.” I thank my friend Richard Hellen for introducing me to, founder of Patagonia, Yvon Chouinard, and encouraging me to read the autobiography, Let my people go surfing. An.Continue reading “The Solution to Depression is Action”

Stop Hiding. Wisdom from Carl Richards.

Regular readers of this blog will know that I hold Carl Richards in high esteem. His simple messages supported by drawings are always worth a look and a thought. This one is especially good. I seem to attract procrastinators (or perhaps they attract me), Carl’s words on the subject are most appropriate and I amContinue reading “Stop Hiding. Wisdom from Carl Richards.”

The Weekend Read – The Go-Giver

I was listening to Bob Burg, the co-author of this little book speaking the other day and it took me back to when I first read it. I had been persuaded that what I needed to succeed was to work hard and faster than everyone else. It went against the grain but if everyone else saidContinue reading “The Weekend Read – The Go-Giver”

The Monday Morning Quote #582

Success or Failure depends more upon attitude than upon capacity, successful men people act as though they have accomplished or are enjoying something. Soon it becomes a reality. Act, look, feel successful, conduct yourself accordingly, and you will be amazed at the positive results. William James