The NHS needs real doctors not “Spin Doctors”

I know it’s easy to kick the NHS when it’s down but is this really the right use of resources and is it advertised in the right way? It reads like BS to me.

(I’ll be back next year but no less cynical)

From the Guardian online.

LONDON NORTH WEST HEALTHCARE NHS TRUST
Head of Communications
Salary: £59,987 – £72,244 inc. London weighting allowance (Band 8c)
Full time (37.5hrs/week)
Location: Northwick Park Hospital
Applications for this vacancy will only be accepted via our website using reference: 913998387
We are looking for a dynamic, enthusiastic and highly experienced communications/PR professional with tenacity and drive to meet the many exciting challenges and opportunities facing London North West Healthcare NHS Trust. This is a pivotal time for us as we pursue a transformational programme of activity to improve the way healthcare is delivered across the acute and community settings in North West London.
In October the Trust celebrated its first anniversary, one year on from its creation as a result of the merger between Ealing Hospital NHS Trust and The North West London Hospitals NHS Trust. The new organisation, London North West Healthcare, is one of the largest integrated NHS Trusts in the country. We employ almost 8,500 staff and provide care to a diverse population of approximately 850,000 people across four hospital sites and through community services in the London boroughs of Brent, Ealing and Harrow.
During this exciting period of opportunity and change, it will be your job to support the Trust as we transform the way we communicate and engage with staff, the public and our many stakeholders. This includes providing high level, professional advice on all aspects of communications, including staff and stakeholder engagement, whilst maximising opportunities to promote the positive work of the Trust.
You will be responsible for developing and implementing internal and external communications plans in support of the Trust’s emerging organisational strategy and will help to share examples of best practice, supporting improvement across the Trust following our inspection by the Care Quality Commission.
You will work closely with the Director of Strategy and members of the Board, providing strategic direction on all communication and engagement issues, ensuring that all stakeholders are fully informed about, and engaged in, the work of London North West Healthcare NHS Trust.
If you are a talented individual with tactical, hands on experience who can deliver the challenging, complex and exciting communication needs of the Trust – we want to hear from you. No two days will be the same.
Apply online and access a full job description and person specification at our website via the button below.
Closing date: 10 January 2016.

I have the perfect candidate – or perhaps she wrote it?:

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